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Quakers and German immigrants first settled the High Point area in the early 1700s. Named for its location at the zenith of the North Carolina Railroad between Charlotte and Goldsboro, the city of High Point owed its early growth to its central location along shipping routes, which gave local craftspeople easy access to raw materials such as cotton and lumber. The area soon became known as a hub of textile and furniture manufacturing, which is a tradition that continues to this day. Modern-day High Point, North Carolina is a diverse, business-friendly city of more than 100,000 people, located in the fast-growing Piedmont Triad region. High Point residents appreciate the city's low cost of living, high-quality educational opportunity at High Point University, temperate climate, and many options for leisure activities. The city is famous for hosting the High Point Market, the largest furnishings industry trade show in the world. Held two times a year, Market brings more than 75,000 people to the city each spring and fall.